As the "Fourth Industrial Revolution" progresses, along with the "Robotics Revolution" and "Artificial Intelligence Revolution," most jobs that humans have performed in the past will be taken over by robots and AI. In such an era, it is said that there will be three jobs that only humans can do and which cannot be replaced by robots or AI. Those jobs are jobs in "management," "creativity," and "hospitality." However, this "hospitality" will not simply be a matter of having a "service mindset." It will require a higher level of "reflective hospitality," or the ability to listen to the unspoken needs of the customer, deeply understand their emotions, and quietly observe one's own behavior and emotional responses. The technique for mastering this "reflective hospitality" has been developed and is offered exclusively by Akademeia 21st Century. Those who have mastered this technique by successfully completing this course will be awarded the qualification and title of "Akademeia 21st CenturyHospitality Master."